|Net Worth:||$4 Million|
|Birthday:||Apr 25, 1995|
|Age:||26 years old|
|Height:||5.9 feet (181cm)|
|Birthplace:||United States of America|
|Last Updated:||September, 2021|
Garrett Mitchell, popularly known on social media as Cleetus McFarland, is an American content creator who gradually rose to fame by uploading automotive videos on YouTube. He has been actively producing and publishing videos on his channel for over a decade and has garnered over two and a half million followers as of 2021. With such enthusiastic and energetic charisma, Mitchell’s influence on the car industry has brought him a tremendous amount of fortune having a recorded net worth of about $4 million in 2021.
How Did Cleetus McFarland Become Rich?
On April 5, 1995, Mark and Lori Mitchell gave birth to Garrett in Omaha, Nebraska, USA. Together with his brother, Parker, and his sister, Lauren, Garrett spent his early childhood in the outskirts of Nebraska’s farmlands and simple neighborhood. As a young boy, he enjoyed driving his parents’ vehicles going to school like snowmobiles and tractors. In an interview, he mentioned that he drove a 2001 Chevrolet Trailblazer when he was going to middle school. His father’s independent approach towards cars and driving has taught him to be interested and passionate about cars and driving.
Mitchell finished his secondary school at the University of Tampa in Florida and went to Stetson University to pursue a law degree. He also started working as a social media manager and online marketer at 1320Video which is a streetcar media production company owned by Kyle Loftis. His short experience in the company opened a lot of opportunities for Mitchell to experience and learn more about cars and the automotive industry.
At the time he started going to law school, Mitchell also started his journey as a Youtuber. On June 29, 2009, he created his channel. It was undeniably tough for him to juggle between being a law student and doing what he loved, cars and racing. Not long enough after he realized law is not for him, he immediately told his family about his decision. It was a bitter-sweet moment for him as he knew that his grandparents were expecting and dreamed of him as a lawyer yet accepted his decision. Soon after, he dropped out of school and focused on his career as Cleetus McFarland on YouTube.
As expected, his content is focused on a car-related niche like car reviews, parts, racing, modifications, and everything related to it. He established his YouTube channel while he was studying, so it was not an instant success for him. Although he had been steadily posting videos from time to time, his YouTube breakthrough just happened in 2016 when he posted “Turbo Exhaust Whistles vs. 841hp Corvette” which has over 14 million views as of September 2021.
After this huge breakthrough, the rest of Mitchell’s YouTube career was a history filled with brand sponsorships and endorsements related to his niche. He was able to make his own merchandise line as well as some drag racing properties that helped him generated more income.
On March 3, 2019, he created his secondary channel which now has over 400,000 subscribers and has over 25 million total views.
As of 2021, his main channel has almost 3 million subscribers and has over 800 million total views.
What Is Cleetus McFarland Net Worth?
As of 2021, Mitchell is boasting a net worth of $4 million. His wealth is mainly generated from two sources which are his YouTube channel and his sponsorships or endorsements. Aside from these, he also gains some profits from Freedom Factory as well as from his own merchandise line.
According to Social Blade, his YouTube channel generates an annual income as high as $881,000. Having more than 800 total million views, his channel’s advertisement revenue and brand deals undoubtedly give him the most money out of his sources of income.
When it comes to sponsorships, he was said to earn about $100,000 from sponsored videos he uploads on his channel. Some of his channel sponsors are Holley, Texas Speed, Motion Raceworks, and Nitto Tire – all of which are car-related companies. His natural and casual approach in promoting the products has been said to be highly effective to the companies’ sales.
He also earns another $100,000 from Freedom Factory events. With his fame, he easily fills up the factory’s bleachers. That is why for every event of Freedom Factory, his promotion and presence bring more money to his bank. In relation to this, some speaking engagements and appearances apart from Freedom Factory give him about $10,000 in addition.
Another line of income for Mitchell is coming from his merchandise where he sells t-shirts, hats, shades, and other clothes and accessories relevant to his brand. It is believed that the total value of his products is about $50,000. From the size of his storage room and the various products he promotes on his videos, it is easy to conclude that his merch and business are thriving.
How Cleetus McFarland Spends His Money?
Being a car enthusiast, it is inevitable for Mitchell to buy several properties related to his passion.
In 2020, Mitchell bought DeSoto Speedway, an abandoned racetrack in Bradenton, Florida. The racetrack is close to Bradenton Motorsports Park which has been the venue of Mitchell’s car events for the past years. The 65-acre speedway racetrack was built in the 1970s, and Mitchell bought it at a whopping $1.08 million. Now, the track is estimated worth $1.5 million.
As expected, Mitchell owns tons of cars from cars, particularly, for drifting and drag racing purposes. To name some, he has Ruby, Leroy, Mullet, Neighbor, Toast, White Bison, X3 Turbo RR, Camaro, and Canams Carrier Crown Vic. In 2021, he bought a new trailer truck for four freedom cars to smoothly attend racing events. Mitchell calls it the Freedom Force One. With its massive dimensions and capabilities, the trailer truck might be as expensive as much as the four cars it can carry.
- The name “Cleetus McFarland” was just started as a joke but eventually became Mitchell’s brand name on YouTube.
- Mitchell is also an entrepreneur like his parents.
- He is also an excellent and talented drag racer.
- Mitchell just proposed to his then-girlfriend, Madison Lutz, on April 4, 2021. Aside from his friends, Lutz became a significant partner for Mitchell on his business productions and marketing.